AuthorityDemand generationDisplayOwned audienceSocial
01

Organic Sponsored Article

Three original editorial stories written for your brand, one on each Cyber Works Research property, with homepage, newsletter, social and site-wide promotion included.

Authority + evergreen reachView format
02

Expert Insight & Interview Articles

A thought-leadership feature under your expert’s byline or an executive Q&A, supported by a dedicated author profile and a 7- or 15-day network spotlight.

Executive visibilityView format
03

Lead Generating Article

A conversion-first editorial story built around your eBook, report, webinar, free tool or assessment — with calls-to-action at the top, middle and end.

Demand generationView format
04New for 2026

Listicle Review Articles

Secure a lifetime position in high-intent category roundups where security buyers compare vendors before creating a shortlist or RFP.

Commercial-intent SEOView format
05

Banner Placement

Premium header, sidebar and in-article display placements delivered across every Cyber Works Research property at a fixed rate and 100% share of voice.

Always-on visibilityView format
06

Newsletter Placement

Lead the weekly email sent to 250K+ security subscribers and receive a dedicated edition across a 500K+ LinkedIn newsletter audience.

Owned-audience distributionView format
07

In-Article CTA Placement

Place a concise offer and destination link at the end of newly published, category-relevant news — at the exact moment a reader finishes the story.

Native conversionView format
08

Social Media Campaign

A fully produced cybersecurity campaign distributed across seven LinkedIn pages and X, using the format best suited to the story and conversion goal.

Creative social amplificationView format
09

Home Page News Feed Sticky Placement

A native-looking story fixed near the top of all three homepages, with every click redirecting directly to your campaign landing page.

High-intent homepage trafficView format
10

Webinar Campaign

A coordinated promotion across editorial, in-article CTAs, LinkedIn, email and social — driving guaranteed registrations into your webinar platform.

Multi-channel registrationView format
11

Weekly Recap Placement

Feature your lead magnet at the very top of Monday’s weekly recap on every site, then extend the same message into email, LinkedIn newsletter and social.

Sole-sponsor visibilityView format
Network amplification is included.

Unless stated otherwise, every campaign reaches Cyber Security News, GBHackers News and Cyber Press by default.

Compare rates →
Success stories

What security leaders say after the campaign.

The listicle placements kept sending us qualified evaluators months after publication — it behaves like an asset, not an ad.
Growth Marketing LeadCheck Point12+ months of evergreen traffic
The homepage sticky placement drove demo-form traffic from day one. Feed-to-landing-page redirect is the closest thing to search intent we've bought.
BPDemand Generation DirectorBlackpoint Cyber~300K weekly impressions
One brief, three newsrooms — and the wrap report matched exactly what our analytics saw. The PAM coverage reads like research, because it is.
Senior Product Marketing ManagerBeyondTrust3 newsrooms · 1 brief
Their audience is genuinely practitioner-heavy. Our cloud-security explainer outperformed paid social on cost per qualified lead.
Field Marketing ManagerWizLower CPL vs paid social
In-article CTAs at the end of relevant news gave us a steady, compounding stream of sandbox sign-ups.
ARMarketing LeadANY.RUN1,000–2,000 views per article
The webinar campaign beat its guarantee — registrations promised, more delivered, every lead captured on our own platform.
CYVP MarketingCynetGuarantee exceeded
The expert-insight spotlight put our researcher's byline in front of exactly the SOC audience we wanted — and the page still ranks.
Director of Content MarketingCrowdStrikePermanent, indexed page
Owning the Monday recap across all three sites gave us the most consistent top-of-funnel week we've ever run.
Growth LeadSentinelOne3 recaps · every Monday
Flat CPM, 100% share of voice, zero auction games. Our creative ran clean across all three properties.
Media Buying ManagerFortinetFlat $4.9 CPM
Top of the weekly email plus a dedicated LinkedIn edition — one booking, two inboxes that matter.
Demand Marketing LeadZscaler~30% open rate
Three angles, three newsrooms, one approval flow. The editorial quality didn't need a single rewrite from our side.
Sr. Communications ManagerPalo Alto Networks3 sites · 1 approval flow
Being locked into the PAM shortlist for life is the single best line item in our budget.
Digital Marketing LeadCyberArkLifetime exclusive position
The lead-gen article out-pulled our own blog CTA three to one on the exact same asset.
Growth Marketing ManagerSnykCTAs top · middle · end
Seven LinkedIn pages and X from one brief — the infographic format traveled further than anything we post ourselves.
Social Media LeadRapid77 LinkedIn pages + X
Position two on three homepages, straight to our landing page. Intent-quality clicks, minus the search auction.
Digital Campaigns ManagerDarktraceDirect to landing page
Every relevant story ends with our CTA. It compounds — the URL list they hand over reads like a mini backlink audit.
Marketing DirectorHuntressFull URL list delivered
The listicle placements kept sending us qualified evaluators months after publication — it behaves like an asset, not an ad.
Growth Marketing LeadCheck Point12+ months of evergreen traffic
The homepage sticky placement drove demo-form traffic from day one. Feed-to-landing-page redirect is the closest thing to search intent we've bought.
BPDemand Generation DirectorBlackpoint Cyber~300K weekly impressions
One brief, three newsrooms — and the wrap report matched exactly what our analytics saw. The PAM coverage reads like research, because it is.
Senior Product Marketing ManagerBeyondTrust3 newsrooms · 1 brief
Their audience is genuinely practitioner-heavy. Our cloud-security explainer outperformed paid social on cost per qualified lead.
Field Marketing ManagerWizLower CPL vs paid social
In-article CTAs at the end of relevant news gave us a steady, compounding stream of sandbox sign-ups.
ARMarketing LeadANY.RUN1,000–2,000 views per article
The webinar campaign beat its guarantee — registrations promised, more delivered, every lead captured on our own platform.
CYVP MarketingCynetGuarantee exceeded
The expert-insight spotlight put our researcher's byline in front of exactly the SOC audience we wanted — and the page still ranks.
Director of Content MarketingCrowdStrikePermanent, indexed page
Owning the Monday recap across all three sites gave us the most consistent top-of-funnel week we've ever run.
Growth LeadSentinelOne3 recaps · every Monday
Flat CPM, 100% share of voice, zero auction games. Our creative ran clean across all three properties.
Media Buying ManagerFortinetFlat $4.9 CPM
Top of the weekly email plus a dedicated LinkedIn edition — one booking, two inboxes that matter.
Demand Marketing LeadZscaler~30% open rate
Three angles, three newsrooms, one approval flow. The editorial quality didn't need a single rewrite from our side.
Sr. Communications ManagerPalo Alto Networks3 sites · 1 approval flow
Being locked into the PAM shortlist for life is the single best line item in our budget.
Digital Marketing LeadCyberArkLifetime exclusive position
The lead-gen article out-pulled our own blog CTA three to one on the exact same asset.
Growth Marketing ManagerSnykCTAs top · middle · end
Seven LinkedIn pages and X from one brief — the infographic format traveled further than anything we post ourselves.
Social Media LeadRapid77 LinkedIn pages + X
Position two on three homepages, straight to our landing page. Intent-quality clicks, minus the search auction.
Digital Campaigns ManagerDarktraceDirect to landing page
Every relevant story ends with our CTA. It compounds — the URL list they hand over reads like a mini backlink audit.
Marketing DirectorHuntressFull URL list delivered